NFT Marketplace — a new solution to discover, collect and sell extraordinary NFTs

The project's founder wanted to allow more digital artists to share their creativity with the world. Therefore, our main goal was to combine a user-friendly interface, the mood of an art gallery, and complex blockchain technology.
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About the Client

Neobank is a fintech app startup with a new approach to banking services. The service can help users to view finance flows, make payments, control the balance on all cards, and see expense analytics. 

Client name
John Smith, The Co-Founder
Industry
Fintech
Location
USA

NFT Marketplace — a new solution to discover, collect and sell extraordinary NFTs

The project's founder wanted to allow more digital artists to share their creativity with the world. Therefore, our main goal was to combine a user-friendly interface, the mood of an art gallery, and complex blockchain technology.

NeoBank needed help with design and iOS development for the new fintech app. They wanted to provide potential customers not only with easy banking service, but also with a great tool for making new good habits on users' way to financial independence.

UX Research
UI Design
Branding
Development
Usability testing
QA
Challenge #1
NeoBank should provide the best UX design that can satisfy users with different demographics and lifestyles.
Challenge #2
NeoBank was seeking a new vision of banking services. It should not be too formal but not too fancy either.
Challenge #3
The Client had a limited timeframe and scheduled investors pitch also, so deadlines were really important.

About the Client

Several years ago, the founder of the project met a famous artist at a friend's pizza party. They had an inspiring conversation about the world of modern art and the role of blockchain technology in it. After learning more about the possibilities that NFT opens up for digital artists, the Client thought about creating an ideal marketplace for their works and started looking for blockchain development company to bring his idea into reality.

We really appreciated the opportunity to work with one of such innovative fintech startups. They were open to new ideas and paid a lot of attention to the UX design stage for mobile devices.

Client name
Nia Bautista
Industry
Marketplace
Location
USA
Challenge #1
The Client wanted to create an art platform that would dispel the myth that NFTs are complex technologies that are too difficult to use.
Challenge #2
The founder of NFT Marketplace wanted to emphasize the unique style of the project in digital marketing companies.
Challenge #3
During the discussion of the project, the founder realized that he also wanted to launch a mobile version.

Solutions

1
Quality UX research
NeoBank was looking for innovative solutions for future customers. In order to solve their needs and pains, we had to collect and analyze as much information about them as possible.
2
Design process
The product had to be created from scratch. The founders came to ANODA only with an idea. We clearly structured all processes and discussed the scope of tasks.
3
Modern Interface
We were challenged to provide a simple and user-friendly interface making people's life easier. This financial app should not look too formal like most competitors' designs.

Neobank — award-winning fintech app design

Mobile application design that became Top #1 fintech app design on Behance with thousands of appreciations.

NeoBank needed help with design and iOS development for the new fintech app. They wanted to provide potential customers not only with easy banking service, but also with a great tool for making new good habits on users' way to financial independence.

UX Research
UI Design
Branding
Development
Usability testing
QA

Solutions

1
Experienced team
Our team had experience working with projects in the field of blockchain development, so they knew exactly what non-standard solutions could be offered.
2
Great UX Research
We know how to create a product that will 100% meet the needs of all its users. We always conduct customer interviews and research competitors.
3
Design Process
We have developed our own design process that provides the efficient development of projects with a different number of features for several platforms.

Scope of Work

The Client had a detailed vision of the platform interface design, but no experience in product development at all. The idea for creating a mobile app came about in the process of discussing how we can reach the Client's business needs and provide the best user experience for collectors and digital artists.

Platforms
Desktop
Mobile Web
Tablet
IOS
Android
Design Tools
Figma
Photoshop
Illustrator
Features
Mobile App
Landing page
Corporate website
Saas Platform
CMS
Admin panel

Filling out a brief

The Client not only filled out the brief in detail and describes his vision for the project, but also provided a large number of examples.

Project Scoping

We discussed all the tasks with the Client and calculated the terms of work on the project.

Product Design

In order to create a quality product, we planned to research competitors, conduct customer interviews and create customer portraits. Our UI/UX designers were ready for new challenges.

Back-end & Front-end Development

The platform had to work with modern blockchain technology and provide users with a large number of features.

Native Mobile Development

Together with the Client, we also decided to create a mobile app, so that users can enjoy the art and buy NFTs at any convenient time.

Scope of Work

The Client had a detailed vision of the platform interface design, but no experience in product development at all. The idea for creating a mobile app came about in the process of discussing how we can reach the Client's business needs and provide the best user experience for collectors and digital artists.
Platforms
Desktop
Tablet
Mobile Web
IOS
Android
Design Tools
Figma
Photoshop
Illustrator
Design Tools
Landing page
Mobile App
Corporate website
Saas Platform
Admin panel
CMS

Scope of Work

The founders of NeoBank spent more than a year looking for an agency that would help them with design and development. They understood that they were too busy with other projects and would not be able to devote much time to NeoBank. They needed a team that would also be inspired by their idea and work on it independently enough.

Platforms
Desktop
Mobile Web
Tablet
IOS
Android
Design Tools
Figma
Photoshop
Illustrator
Features
Mobile App
Landing page
Corporate website
Saas Platform
CMS
Admin panel

Brief filling

First of all, we asked NeoBank to fill out a brief. In it, the founders write in detail about their vision of the future product, its main competitors, its mission and values, and also provided examples of services that inspired them.

Project Scoping

We also realized that there is a very large scope of work ahead. We had to develop the product from scratch. Therefore, we started with clear planning, structuring of tasks, and estimation by time.

Product Design

The main advantage of NeoBank is the emphasis on outstanding user experience. In order to achieve the best deliverables, we had to find out all the needs of the target audience to provide the best product solutions.

Back-end & Front-end Development

The platform had to quickly process a large amount of data, deliver a variety of financial features and allow users to easily access any necessary information.

Native Mobile Development

Since NeoBank wanted to offer its users the most convenient fintech solutions, its founders immediately decided to start with an application.

Result

640h
of ANODA’s team working
94 screens
for Web & Mobile app
4 platforms
for a new fintech product
Nia Bautista
I am very glad that I chose ANODA. We were on the same wavelength! They immediately understood the project's aesthetic I wanted to achieve. The app and the web version of the platform exceeded my expectations! I also wanted to thank them for consulting on many issues. I was completely new to the product development process before, so I had a lot of questions!
This image is a 3D rendering of a man in a suit presenting a chart on a flip chart stand. The man is wearing a blue suit with a white shirt and a blue tie. The man is holding a gray tablet in his right hand. The man’s face is blurred out. The flip chart stand is orange and blue in color. The chart on the flip chart stand is a bar graph and a pie chart. The bar graph is orange in color and the pie chart is blue and orange in color. The background is white. This image could be used to represent a business presentation, a data analysis, a report, or a proposal.

Product Design

1

Ideation & Evaluation

The founder of the project talked a lot with artists who had experience in creating NFTs. And they all shared their success stories and recommended learning more about this niche. Therefore, he wanted to create a platform that would help more creators also get access to such a powerful tool for promoting their creativity!

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

Let's talk
03
Estimation
02
Intro call
01
Brief filling
2

UX Research

We started with UX Research. At this stage, we conducted customer interviews with creators and collectors. We wanted to create a platform that would be as convenient as possible for both types of users. We also researched in detail the design and technological solutions of competitors in this niche.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

3

User flow

The next stage was the creation of a user journey map, which would show all the details of user interaction with the future platform. We wanted to understand how users would feel when they achieved certain goals in the app.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

4

Wireframes

Wireframes are sketches that show the position of all interface elements on the page. This tool allows us to place accents and create a screen structure. Wireframes are the foundation for UI design.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

5

Moodboard

The founder of the platform wanted to create a special mood that would create a friendly atmosphere and inspire creativity. We immediately thought of gradients and delicate color combinations.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

6

3 styles option

We created three style options for the project and conducted a meeting with the founders of the startup. They left their comments and chose the one version they liked the most.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

7

Final version

We made changes and finished the selected style option. At first, we designed only the main pages to coordinate the design with the founders on their example. They were very pleased with the results!

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

8

UI Design

We wanted to create a special mood that would tell more about art and convey a friendly mood. So we chose a pink palette and elegant gradients.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

9

UI Design

Typography & Colors

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

10

All screens

We have created more than 100 screens for the web version and mobile app of the NFT marketplace. The design of the platform exceeded the Client's expectations, as it perfectly reflected the mission and values of his product.

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

Product Design

01
Estimate Update
02
Project planning
03
Zero sprint

We deliver in iterations

We have structured the development process in such a way that our development team can deliver even large products with multiple platforms as efficiently as possible.
The Client constantly receives intermediate deliverables and can make changes at the moment when it is most convenient to implement them.
Tech Tools:

We started with a big meeting where our team was able to learn more about the project and ask all their questions.

Result
430h
of ANODA’s team working
94 screens
for Web & Mobile app
4 platforms
for a new martech product
Nia Bautista

I am very glad that I chose ANODA. We were on the same wavelength! They immediately understood the project's aesthetic I wanted to achieve. The app and the web version of the platform exceeded my expectations!I also wanted to thank them for consulting on many issues. I was completely new to the product development process before, so I had a lot of questions!

This image is a 3D rendering of a man in a suit presenting a chart on a flip chart stand. The man is wearing a blue suit with a white shirt and a blue tie. The man is holding a gray tablet in his right hand. The man’s face is blurred out. The flip chart stand is orange and blue in color. The chart on the flip chart stand is a bar graph and a pie chart. The bar graph is orange in color and the pie chart is blue and orange in color. The background is white. This image could be used to represent a business presentation, a data analysis, a report, or a proposal.

Product Design

1

Ideation & Evaluation

The founder of the project talked a lot with artists who had experience in creating NFTs. And they all shared their success stories and recommended learning more about this niche.

Therefore, he wanted to create a platform that would help more creators also get access to such a powerful tool for promoting their creativity!

03
Estimation
02
Intro call
01
Brief filling
2

UX Research

We started with UX Research. At this stage, we conducted customer interviews with creators and collectors. We wanted to create a platform that would be as convenient as possible for both types of users. We also researched in detail the design and technological solutions of competitors in this niche.

3

User flow

The next stage was the creation of a user journey map, which would show all the details of user interaction with the future platform. We wanted to understand how users would feel when they achieved certain goals in the app.

The next steps were wireframing and UI design. We are also big fans of Pixel Perfect Design, so our UI elements fit perfectly into Wireframes. At this stage, it was time for one more meeting with the Client to approve the way customers use different features on the platform.

neobank sitemap
4

Wireframes

Wireframes are sketches that show the position of all interface elements on the page. This tool allows us to place accents and create a screen structure. Wireframes are the foundation for UI design.

This step is necessary so that when developing, we do not think about whether something should be added. We will already have a finished UI/UX design, which we will follow.

neobank-ipad-screen-wireframesneobank-ipad-screen-wireframes
5

Moodboard

The founder of the platform wanted to create a special mood that would create a friendly atmosphere and inspire creativity. We immediately thought of gradients and delicate color combinations.
neobank app home screen dashboard
6

3 styles option

We created three style options for the project and conducted a meeting with the founders of the startup. They left their comments and chose the one version they liked the most.
7

Final version

We made changes and finished the selected style option. At first, we designed only the main pages to coordinate the design with the founders on their example. They were very pleased with the results!
neobank portfolio screen
neobank investing screen
8

UI Design

We wanted to create a special mood that would tell more about art and convey a friendly mood. So we chose a pink palette and elegant gradients.
9

UI KIT

Typography & Colors

Project planning & Zero sprint

The development team chooses technological solutions for the project and plans the stages of the development process.

Web & Mobile Development

Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.

Final QA / Testing

We provide products of very high quality. Our QA specialists test features not only within each iteration but also conduct the final testing. Thanks to this, we are sure that the product will work flawlessly.

Feature #1
Explore Popular Artists with NFT Marketplace
One of this project's main missions was to give new talented artists an opportunity to show their works to the world. The platform was supposed to help them promote their brands and find new fans of their creativity.
That's why in interface design we put emphasis on features for getting to know more about new artists and their works. We believe the platform will help hundreds of creators worldwide to share their outstanding ideas.
Let's talk
Feature #2
Discover History & Bids
Users can conveniently track the history and bids at the NFT auction. During the UX research, we conducted customer interviews not only with creators but also with collectors. In this way, we received many useful insights about how to create the most convenient system for buying such works of art. We also added the ability to immediately view other NFTs of this author so that the user can immediately understand the author's unique style.
Feature #3
Explore Art & Live Auctions
The world of NFTs is so amazing! We wanted users to be able to search for new works of art wherever they are. Therefore, we also created a mobile app. Users can now be inspired by a new picture from the leading creators of the world and add one more NFT to their collection in a few clicks!
Feature #4
Audience segmentation
We also wanted our users to have access to the latest news from the world of NFT, decentralized apps, and blockchain services. The platform has a blog where authors can post articles and share their artistic opinion. The blog was created not only for creators but also for top blockchain development companies who want to share their knowledge about modern technologies and blockchain development.
10

All screens

We have created more than 100 screens for the web version and mobile app of the NFT marketplace. The design of the platform exceeded the Client's expectations, as it perfectly reflected the mission and values of his product.
Software Development
01
Estimate Update
02
Project planning
03
Zero sprint

We deliver in iterations

We have structured the development process in such a way that our development team can deliver even large products with multiple platforms as efficiently as possible.

The Client constantly receives intermediate deliverables and can make changes at the moment when it is most convenient to implement them.

Tech Tools:

Project planning & Zero sprint

The development team chooses technological solutions for the project and plans the stages of the development process.

Web & Mobile Development

Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.

Final QA / Testing

We provide products of very high quality. Our QA specialists test features not only within each iteration but also conduct the final testing. Thanks to this, we are sure that the product will work flawlessly.

Want to create an application?
Let's talk
FEATURE #1

Explore Popular Artists with NFT Marketplace

One of this project's main missions was to give new talented artists an opportunity to show their works to the world. The platform was supposed to help them promote their brands and find new fans of their creativity.

That's why in interface design we put emphasis on features for getting to know more about new artists and their works. We believe the platform will help hundreds of creators worldwide to share their outstanding ideas.
Let's talk
FEATURE #2

Explore Art & Live Auctions

The world of NFTs is so amazing! We wanted users to be able to search for new works of art wherever they are. Therefore, we also created a mobile app.

Users can now be inspired by a new picture from the leading creators of the world and add one more NFT to their collection in a few clicks!
FEATURE #3

Discover History & Bids

Users can conveniently track the history and bids at the NFT auction. During the UX research, we conducted customer interviews not only with creators but also with collectors. In this way, we received many useful insights about how to create the most convenient system for buying such works of art.

We also added the ability to immediately view other NFTs of this author so that the user can immediately understand the author's unique style.
Let's talk
FEATURE #4

Popular Articles

We also wanted our users to have access to the latest news from the world of NFT, decentralized apps, and blockchain services. The platform has a blog where authors can post articles and share their artistic opinion.

The blog was created not only for creators but also for top blockchain development companies who want to share their knowledge about modern technologies and blockchain development.

Project planning & Zero sprint

After the design was completed, we took time for new planning in the development team. Developers also needed to discuss the technical requirements for the project and choose technological solutions.

Web & Mobile Development

Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.

Final QA / Testing

Each stage of development is tested, so we are confident in the quality of the delivered product. After we finish working on it, we also do Final QA to make sure it's perfect.

Delivery & Deployment

This was the last stage in our work on the creation of NeoBank. Now a fintech application has become available to users from all over the world and we were waiting for the first reviews.

Want to create an application?
Let's talk

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Share the details of your project – like scope, timeframes, or business challenges you’d like to solve. Our team will carefully study them, and then we’ll figure out the next move together.

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